Cover image for Melanie Borden

Melanie Borden.

Founder of The Borden Group. Author of Theatre of the Mind. The visibility strategist executives trust to get chosen.

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LinkedIn followers
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Newsletter subscribers
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Instagram followers

About Melanie.

Biography.

Melanie Borden is the founder and CEO of The Borden Group, where she helps executives, founders and leadership teams turn expertise into recognized authority across social platforms, search engines and AI-driven discovery tools.

She draws on marketing leadership experience across tech companies, retail brands and high-growth startups, and specializes in building visibility systems that produce measurable business results rather than follower counts.

Melanie is the author of Theatre of the Mind, a practical guide for leaders looking to sharpen their mindset and expand their influence. Her insights have been featured in Entrepreneur, the Wall Street Journal and New York Weekly, and she is named on Favikon's Top 200 LinkedIn Creator list.

She is known for AI-first strategies and content ecosystems that close the gap between what leaders know and how they are discovered and trusted by the people who matter. Her sessions give professionals frameworks for structuring expertise, building credibility and scaling visibility. Brands partner with Melanie to reach executives and founders who are actively investing in their own visibility.

Melanie's presence across channels.

PlatformFollowers

LinkedIn

@melanieborden

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Newsletter

Newsletter

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Instagram

@humantobrand

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TikTok

@humantobrand

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What Melanie covers, and who shows up for it.

Talks About

  • Branding
  • AI Search & GEO
  • LinkedIn Growth
  • Social Media & Content
  • AI Strategy & Leadership

Audience

  • C-Suite & Executives
  • Founders & Entrepreneurs
  • Marketing Leaders
  • Senior Leaders & Managers
  • Personal Development Communities

Best for

  • Software & Technology
  • Artificial Intelligence
  • Marketing & Agencies
  • Startup
  • Professional Services & Tools

Formats available.

  • Brand partnerships

    Melanie brings the channel and the credibility. Social, newsletter, video, and more, running as long as the work needs..

    Channels & formats

    • LinkedIn

      • Video Post
      • Image Post
    • Newsletter

      • Brand Feature
  • Speaking

    Keynotes and fireside chats built around Melanie's own stories, lessons, and hard-won experience.

    Formats

    • In-Person Keynote
    • Virtual Keynote / Webinar
    • Podcast Guest
    • Fireside Chat
  • Live events

    Founder summits, product launches, and closed-door exec sessions. Melanie hosts the room, then brings it home to their own audience.

    Formats

    • Event Facilitation
    • Attendance & content
    • Hosting & moderation
    • Retreats & summits
    • Executive engagement
  • Ambassador program

    Ongoing, not one-off. Melanie takes on a small number of brand partners per year.

    Formats

    • Brand ambassador

FAQ

Questions before you brief Melanie.

How booking works, what to expect, and how we scope work with Melanie.

Melanie has his own rate card, and the cost depends on the format, the deliverables, and how long the engagement runs. A single LinkedIn video sits at a very different level to a nine-month ambassador programme. Send us your brief with what you have in mind and we'll come back with pricing for Melanie specifically.

We move quickly. Social and newsletter partnerships can go from brief to live in about a week when the diary allows, and live dates and ambassador programmes may need a little more notice. The real constraint is that Melanie gets booked up, and we deliberately limit how much sponsored work any creator runs in a given period. An audience that sees back-to-back brand posts stops trusting them, and it's your campaign that pays for that. Send us your date with the brief and we'll tell you straight away what's open.

Yes. Melanie takes in-person keynotes and live event bookings internationally, with travel and accommodation costed into the engagement. If the budget or the timing doesn't support travel, he also does virtual keynotes, webinars, fireside chats, and podcast appearances.

Melanie writes and produces his own content. You brief the message, the audience, and the non-negotiables, and he decides how it lands, because that judgement is what his audience turns up for.  Scope and usage rights are agreed in the contract, and you see the work before it goes live.

Usually yes. Melanie  may work with more than one brand in a category over time, but what matters is how it's spaced and what's agreed. We manage that actively, with exclusivity periods and gaps between competing campaigns, so your work isn't running alongside a competitor's and neither of you is paying for a diluted message. Tell us your category in the brief and we'll be straight with you about what's already committed.

Interested in working with Melanie?

Every query gets a rapid response from Melanie's manager.

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